Behind the Pass
Expert tips and industry insights for hospitality pros building, running, or dreaming up the next great restaurant.

What 400k+ Diner Interactions Really Means For Your Restaurant
400k+ diner interactions sounds impressive... but what does it mean for your restaurant? See how decision-stage visibility drives consideration and bookings.
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‘Tis the Season for Big Tables (and Bigger Bookings)
The festive season’s creeping up - and with it comes the group booking rush. Work parties. Friendsmas dinners. Family catch-ups. Good for business, sure. But also... chaos if you’re not ready.
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Game, Set, Matcha: How Rawlala used Appetite to serve a smash hit
How Rawlala used Appetite to turn a viral drink into real-world footfall - bringing in new customers and boosting spend per head, no gimmicks required.
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The New Appetite App: Simpler, Smarter, Built for Discovery
We’ve been listening. The Appetite app has had a makeover - and it’s all about making it easier for diners to discover your restaurant.
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We Asked Your Diners What They Want - Here’s How Appetite Helps You Give It to Them
We asked diners what they actually want right now. Here are the top five things - and how Appetite helps you deliver them.
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Digital Discovery: Reaching Diners Who Don’t Know Your Restaurant Exists Yet
From Yellow Pages to TikTok, discovery has changed. Here’s why diners now find their next favourite restaurant on Appetite — and how you can be part of it.
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