Behind the Pass
Expert tips and industry insights for hospitality pros building, running, or dreaming up the next great restaurant.
The Hackney Club is Live. Here's Why That Matters.
The Hackney Club is live. Appetite's second neighbourhood club is here - connecting Hackney's independent restaurants, cafés and bars with the local diners who are ready to show up for them. Built on what we learned in Dalston, and designed to help independents build real local loyalty that lasts.
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The Dalston Club Worked. Here's What We Learned.
The Dalston Club started with a simple idea: people want to support the places around them. One month in, we’ve seen local venues showing support, diners rallying around their neighbourhood, and a new kind of local loyalty begin to take shape. Here’s what we learned.
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Stop Competing City-Wide. Start Winning Locally.
Most restaurant apps in London treat discovery like a free-for-all. Appetite is different. We help diners find great restaurants based on where they actually are - and help restaurants own their corner of the city. Built around neighbourhood clubs, starting in Dalston.
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The New Appetite App: Simpler, Smarter, Built for Discovery
We’ve been listening. The Appetite app has had a makeover - and it’s all about making it easier for diners to discover your restaurant.
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We Asked Your Diners What They Want - Here’s How Appetite Helps You Give It to Them
We asked diners what they actually want right now. Here are the top five things - and how Appetite helps you deliver them.
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Digital Discovery: Reaching Diners Who Don’t Know Your Restaurant Exists Yet
From Yellow Pages to TikTok, discovery has changed. Here’s why diners now find their next favourite restaurant on Appetite — and how you can be part of it.
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